The Black Line Between Sales & Marketing Podcast

Episode 1: What is the Black Line Between Sales & Marketing?

Written by Doug Davidoff | Oct 23, 2017 5:30:00 PM

Welcome to Episode 1:

Video:

Audio:

 

Show Notes

In our first episode, Doug Davidoff and Mike Donnelly discuss the black line of sales and marketing. In this podcast, we covered:

  • An understanding of the funnel
  • The myth of marketing and sales alignment
  • Hiring salespeople - who, what, when, why and how
  • Driving value for your clients
  • What leads to winning business

Point/ Counterpoint

  • Mike and Doug discuss the requirements of hiring salespeople