Making Sales Growth Predictable, Sustainable & Scalable

Would Your Company Make A Good TV Show?

Written by Doug Davidoff | Feb 13, 2007 4:48:27 PM

Idea Sandbox has a great post about elevator speeches, and how television shows provide a great blueprint for creating quick, easily understandable descriptions of who you are.  Think about the following shows:


  • My Name Is Earl

  • The A-Team

  • The Six-Million Dollar Man

  • Star Trek

  • Sliders

  • Even… Survivor


In less than 15 seconds, these shows enable a brand new viewer to understand what the show is about, what happened and it provides the context to understand the show.  Some of these shows are very complex and have a great deal of nuance, yet they are able to communicate their message in a brief and compelling manner.

This got me thinking, would your business make a good television show?

If you think it would and have a witty synopsis you’d like to share, send it to me at doug@imaginellc.com.