Editor's Note: This blog has since been updated as of August 2022. The entire concept of "relationship" is being radically re-created today. Last year, I wrote a post asking if what salespeople were doing under the banner of "relationship selling" wasn't more akin to what I call "acquaintance-ship selling." In the last year, I've had lots of conversation on this topic and I'm more convinced than ever that the post is totally on-point.
