<img src="https://ws.zoominfo.com/pixel/Nfk5wflCTIIE2iSoYxah" width="1" height="1" style="display: none;">

Doug Davidoff

It's Not About The Product

I’ve got a good friend who is an executive in the office supplies business. His division sells to national accounts and he was telling me about a new client he had and a business review he was about to conduct. I (sarcastically) replied, “Wow! How much review do you need for paper clips.”

Carpe Opportunitas

Seize The Advantage! I'm seeing it. Businesses and consumers are beginning to lift their heads out...

The New Site Blues

Please forgive the challenges you may be experiencing with some of the links in our posts. We just...

Why Brochures Kill Profits

I hear it all the time: “I just need a brochure that explains what we do better,” or “If we could...

Time Warp

There is a very interesting difference in the urgency that exists in any buying/selling iteration....

What's Your Back Story

Two years ago, I asked if your company would make a good TV show. I was reminded of this post over...

Less Is More - Can Newsweek Do It?

I'm fascinated by what is taking place at Newsweek. Newsweek, whose circulation once stood at 3.1...

Beyond Certainty

I had a fascinating conversation with the CFO of one of our clients today. We were talking about...

And Now For A Presentation About ... Me

I’ve tried to be diplomatic. I’ve tried to be refined. Now let me be blunt.

Apple + Twitter = Mistake

Recent rumors have Apple in discussions to buy Twitter. If Steve Jobs is listening - STOP - DON'T...