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Doug Davidoff

The Path of Least Resistance, Weight Loss & Corporate Growth

Robert Fritz, in his (great) book Path of Least Resistance: Learning to Become the Creative Force in Your Own Life, explains structural tension and how understanding this concept enables you to understand why people do what they do. Simply put, people will take the path of least resistance – which is typically going to be the path that presents the least pain or (this is important to understand), reduces the area of the greatest pain.

McStarbucks

When all creativity is gone, when any new idea for value creation is lost, the answer appears -...

Conan O'Brien & Growth Lessons

I was recently working with a client discussing how to go about implementing a go-to-market plan...

The Biggest Danger Facing Your Business

I recently wrote about the television show House and how the arc of the show is a great metaphor...

Kill Differentiation

For quite some time, the word differentiation has been driving me crazy. Similar to the term...

Start With What Matters

I have news (or at least what appears to be news) for most businesses out there - your prospects...

What We Should All Learn From Morton's

Those who know me know I loves me some good quality steak – especially a medium rare New York...

If You Can’t Grow – Buy?

Today, the announcement came that Pfizer is buying Wyeth for $68 billion. While the normal spin is...

Positioning Your Website For Success

Recently, a client asked me for advice on the strategy of their website. I’ve written about the...

Is It A Relationship or an Acquaintance-ship?

I was talking with a client and friend of mine about the challenges facing salespeople today. We...