I used to be a huge John Mellencamp fan even when he was John Cougar and John Cougar Mellencamp. I’ve seen three of his concerts from the first four rows (twice, front row center). I remember him making fun of ‘old’ rock stars who ‘sold out’ by allowing corporations to take their music and use it in commercials. I remember him saying that he would know that he’d been around too long if he ever ‘woke up to hear one of his songs on a commercial.’