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The Demand Creator Blog

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Growing in a Recovery

After three of the toughest years in the lives of growth-oriented CEOs, the signs are finally pointing towards sustained growth opportunities. While most of the headlines are still very negative, the underlying fundamentals show new opportunities for companies ready to make the transition.

Toffler Predicts The Next 40 Years

When Alvin Toffler talks, I listen. Whether it’s the predictions he made is his first book...

Design Thinking In Sales

A few weeks ago, I shared a review for The Design of Business, an excellent perspective on design...

Trust In Pricing

Everyday, I hear salespeople complain and moan about how customers are so price sensitive. They...

Creating Equity Value For Your Business

This book review originally appeared in Baltimore and Washington SmartCEO Magazine October 2010...

Know Your Sales Process Vital Signs

Recently, I was presenting to a large group of CEOs, discussing how the commoditization trap was...

Would You Be Missed?

I’ve got a question for you: Would you customers/clients truly notice if you were gone?

Understanding Your Customer's Time Scope

Most organizational charts are broken down, and viewed, from the perspective of position and...

Are Your Customers Asking The Right Questions

There is nothing more important for you to know than the questions the customers and prospects in...

Growth Mindset

If there is one characteristic that I’ve always noticed in top performers that I rarely see if...