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The Demand Creator Blog

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What Game Do You Want To Win?

Selling Before The Buying Process Starts

The definition of a great salesperson – or a Demand Creator – is someone who can sell when there is...

It's Still The Wrong Question

I'm excited to hear the story of growth everyday in the CEO and salesperson lexicon. I'm beginning...

The Key to Differentiating

“That’s not how we do it in our industry.” “I’m not sure I’m comfortable doing that, I’ve never...

The Chief Reason Businesses Fail

I came across this on John Moore's blog Brand Autopsy, I thought is was simply too good not to...

Freedom & Capability

I first learned of this concept from Dan Sullivan and The Strategic Coach. They taught it as a way...

Why You Should Have Your Hip Replaced Now

Studies show that the healthier and stronger you are, the faster you recover from major,...

Do You Know Your Customers?

Anyone who’s ever heard me speak or been exposed to our training programs knows just how much...

Five Years From Now

Think about your typical customer using your typical product/service. And I mean typical – the...

Where Did The Risk-Taking Go?

For the first time in my life, I’m actually concerned about the future competitiveness of America....