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Doug Davidoff

Is the Sales Development Process Still a Strong Strategy for Sales Growth?

Over the last decade, the hottest trend for fast-growth sales organizations is the birth and dominant role of sales development teams to accelerate lead generation and the creation of qualified opportunities. Even as recently as five-years ago, sales development was still being adopted by only the most forward-leaning companies. Today, sales development is de rigueur. If you're a company that's committed to serious growth, a sales development function is pretty much table stakes. In our own...

[Video] The 7 Reasons You Need a Playbook & 5 Reasons Why they Fail

Earlier this week we held a webinar highlighting both the importance of playbooks in generating...

Has the Time Come to Ungate Your Best Content?

As the the great marketing strategist, William Shakespeare, said, “To gate or ungate your best...

What Aviation Can Teach Any Growth Executive About Acquiring Customers

Growing revenue is difficult, complex work. Fraught with uncertainties, lack of information and...

To Build an Effective Playbook You Must Know What Game You're Playing

I admit that I spend far too much time on social media, especially Twitter and LinkedIn. I can’t...

What is an Investment Mindset & Why it’s Crucial if You’re Serious About Revenue Growth

Early last year (2017) I had the privilege to participate in a series of interviews that HubSpot...

HubSpot Sales Pro Sales Enablement Tool Review

Over the last three years, HubSpot has continued their commitment to the sales stack, while...

7 Reasons Hiring Salespeople is the Wrong First Step for Faster Growth

I see it time and time again. A company, seeking to accelerate revenue growth and customer...

5 Ways Salespeople Can Put People into the Top of the Marketing Funnel

I share a lot on the topic of sales and marketing alignment, but I’m convinced that the successful...

7 Reasons Your Sales & Marketing Organization Doesn't Need A Playbook

The Imagine team has invested quite a bit of time and energy into mastering the design, development...