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Doug Davidoff

New Research from SiriusDecisions is Bad News for Sales Teams - Here’s What to Do About it

A new research report from SiriusDecisions presents a pretty damning view on the state of sales today. The 2018 Global Chief Sales Officer Study surveyed the heads of sales from 250 companies covering a broad array of business, from small business through large multinational businesses. Here are some of the key findings: Fewer than 50% of sales reps are hitting quota At 70% of companies, fewer than 70% of sales reps are hitting quota Marketing is contributing less than (a paltry) 25% to revenue...

Modern Lead Generation is Failing. 5 Critical Factors to Drive High-Velocity Customer Acquisition

A couple of weeks ago, I introduced a chronic problem plaguing the growth efforts of companies,...

Lead Activation Syndrome (LAS): The Ailment that is Costing You Millions $$$

Last week, I was going through some older files when I came across a standard presentation deck...

Conversations Don’t Happen by Accident: The 6 Strategies to Creating a Strong Chat Experience

Yesterday, Drift announced the latest enhancement to their conversational marketing platform,...

Why I Don’t Give My Head of Sales A Revenue/Sales Quota

Make the number! It’s probably the three words that dominate the thinking of salespeople and...

5 Steps to Design Your Pipeline to Shorten the Sales Cycle and Align Sales & Marketing

If any of these objectives are a high priority for you, read this post (if not, feel free to skip...

7 Ways to Improve Your Most Important Sales Growth Metric: Connect Rate

There are two schools of thought when it comes to prospecting effectiveness. One school focuses on...

What it Means to Be Inbound

I was talking with Meghan Anderson, VP Marketing for HubSpot, about how much has changed (and how...

5 Keys to The Effective Use of Technology

According to McKinsey, most companies achieve less than one-third of the impact they expected from...

3 Processes You Must Absolutely Master Now to Grow Revenue

While I’ve never been a principal in a manufacturing business, I’ve always envied the...