Your SME’s B2B email marketing efforts should be the definition of an inbound marketing success story; continually setting the standards of excellence for your industry. Why? Because email marketing isn’t just big, it’s “Huuuuge.” According to WebMarketing123, 66% of marketers say that email marketing is their top performing marketing channel. Regardless of overflowing email inboxes across the planet, don’t buy into the myth that “People are inundated with emails today, and they simply won’t...
