So you have a blog. At least as far as you know, you have a blog. You can’t remember the last time you published anything to it but you know you have it and at one time you were publishing on a regular basis. But as a small marketing team – maybe only one person – other priorities drew you away from your blog. After all, blogging is really hard work and there were other things that “needed” to get done. Now, you find yourself in a position where you have been in the past. Lead generation is...
