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The Demand Creator Blog

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CRM & Tech Stack (2)

5 Points of Friction for Managing & Sharing Files in HubSpot

Editor's Note: This is a guest blog by guest blogger Siddharth Garg from CloudFiles. Document management plays a crucial role in aligning sales and marketing. Marketing is typically responsible for maintaining a comprehensive content library, including whitepapers, case studies, and other types of collateral. Sales needs daily access to these files. Furthermore, sales and service also have proposals, contracts, and other types of documents that they need to store and maintain. All this requires...

The Ideal Tech Stack For Mid-Market Companies Serious About Smart Growth

Editor's Note: This blog was originally published on July 23, 2020 and since has been updated to...

Everything You Ever Wanted to Know About QAT vs. UAT

We have a joke around the Lift Enablement virtual office: The four “words of death” for a project...

Why HubSpot Contact and Company Records Are an Undervalued Marketing Tool

Marketers often want to breeze through HubSpot’s contact/company records during training because...

9 Ways to Derail Your Data Migration

Data migrations are never as straightforward as you think they’ll be. I should know—I’ve partnered...

The Top 7 Data Migration Mistakes (and How to Avoid Them)

A lot of clients come to us asking for a “clean database.” After all, whether you’re migrating over...

22 Tips to Increase CRM Adoption

CRM is at the center of any serious growth effort. It's estimated that companies spend $4.6 billion...

Why Your Custom Integration Doesn't Work For You

We’re all aware of how companies’ go-to-market tech stacks have grown rapidly in terms of both size...

Aligning Vectors & Structuring Your Team For Revenue Growth

A few years ago Dharmesh Shah highlighted an insight he'd gotten from Elon Musk: “Every person in...

3 Reasons Mid-Market Companies Are Leaving Salesforce For HubSpot

It was just over five years ago that HubSpot introduced their CRM, designed to work seamlessly with...