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The Black Line Between Sales & Marketing

The Black Line Between Sales & Marketing - think of it as sports radio for salespeople, marketers, and demand generators.

Posts about

Marketing (6)

Episode 13: The Future of Content Marketing in Demand Generation with Ginny Mineo

We're so excited to have Ginny Mineo as a guest on this podcast to discuss the future of content marketing in demand generation. Video:

Episode 12: Growth Driven Design with Luke Summerfield

We welcome Luke Summerfield to the latest episode of the podcast to talk about Growth Driven Design...

Episode 11: The State of Sales Today with Derek Wyszynski

Derek Wyszynski joins this episode of The Black Line podcast to discuss the state of sales with...

Episode 10: Freemium Sales with Pete Caputa

In episode 10, Pete Caputa, Doug and Mike discuss why, especially if you're part of a software...

Episode 9: Hiring Salespeople is the Wrong Step for Growth

In episode 9, Doug and Mike chat about why hiring more salespeople is the wrong first step for...

Episode 8: Technology Landscape - What it Means to Growth Companies

We are thrilled to introduce Scott Brinker as our guest for episode 8 of the podcast. Mike and Doug...

Episode 7: The Increasing Role of Marketing Within Sales

During episode 7, Mike and Doug discuss Sales and Marketing. Doug says, "Your website used to...

Episode 6: Inbound Marketing Doesn't Work

In Episode 6, Mike and Doug chat with Gray MacKenzie from DoInbound about the future of marketing...

Episode 5: Manipulation vs Connection - Communication in Marketing & Sales

In Episode 5, we chat with Teresa Easler about human communication and creating value for prospects...

Episode 4: What is Sales and Marketing Alignment?

In Episode 4, Doug Davidoff and Mike Donnelly debate Sales and Marketing Alignment and how it...