Episode 7: The Increasing Role of Marketing Within Sales

During episode 7, Mike and Doug discuss Sales and Marketing. Doug says, "Your website used to augment Marketing and now your Marketing reps augment your website".

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Show Notes

In episode 7, Mike and Doug talk about the role of Sales and Marketing, touching on the difference between sales and marketing, why they're different and why alone, they aren't enough. Think of Marketing being like the Airforce and the sales team acting as the Infantry. As Sales and Marketing evolves today, which team would act as the Special Forces? Listen to this episode to see who you side with!