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CRM Implementation
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Go-to-Market
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Courses
Lift Bulk Property Upload Tool
Lift Custom Object Builder & Interface
Blog
RevOps Show
Resources
The Sales Genius Network
The DEALS Framework
Guides
The Revenue Acceleration Manifesto
Executing a High Impact Sales Process
Increasing Sales Velocity
7 Pillars of Smart Growth
Podcasts
The RevOps Show
The Blackline Podcast
The Sales Genius Podcast
Our Library
About Us
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The Black Line Between Sales & Marketing
The Black Line Between Sales & Marketing - think of it as sports radio for salespeople, marketers, and demand generators.
Episode 47: Want Faster Sales Traction: Narrow The Focus & Expand The Yield
How do I grow and get more people to know about us? How do I grow successfully? Mike and Doug dive into how narrowing your focus and expanding your yield will lead to better results and greater impact on your business.
Episode 46: What The HubSpot & Salesloft Acquisitions Mean For The Greater MarTech Ecosystem
There's been a lot of big news this week in the sales and marketing (or MarTech) world. In this...
Episode 45: Have Data-Driven Mindsets Jumped The Shark: Using Data Effectively
Would you know how to respond to this: why are the metrics you care about so important to you? Mike...
Episode 44: The Future is 1:1 Video - Interview with George B Thomas
What is 1:1 video, how do we personalize it, and what are the keys to doing it right? Guest George...
Episode 43: Interview with Kevin Dunn - Force, Friction & the Flywheel
Is the flywheel a good metaphor for the business funnel? What even is a flywheel? Guest Kevin Dunn...
Episode 42: Interview with Lou Orfanos - The Future of Selling is Frictionless
What is frictionless selling and is it a bad thing? This week on The Black Line Podcast, guest Lou...
Episode 41: Inbound 2019 - What Businesses Need to Change
What we have to start doing is stop trying to play someone else's game better. We have to start...
Episode 40: Scott Brinker: The Role of Martech in Marketing & Sales
Why are we doing less as a result of a solution that's supposed to enable us to do more? Guest...
Episode 39: Addressing A Major Flaw With Today's Metrics: Micrometrics
The metrics we use suck, and measuring emails individually isn't what we should be focusing on. In...
Episode 38: Team Human vs. Team Technology - Where AI is Leading Us
Just because we can do it, does that mean we should? Doug and Mike explore the topic of AI, the gap...
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