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Doug Davidoff

3 Reasons Not to Pursue Demand Generation-Inbound Marketing

Anyone who knows me knows that I'm a BIG fan of demand generation and inbound marketing. The only thing I may like more is baseball. Readers of this blog know that one reason for my fondness is that Imagine provides services in these areas. What many may not know is that we didn't actually start as an inbound marketing or demand generation agency. When Imagine was founded, we actually focused on solving the bottom-of-funnel sales problem. We practiced demand generation and inbound marketing for...

The Most Important Skill in Successful B2B Selling (And How to Do It)

It goes without saying that asking questions is crucial to an effective sales process. Much has...

[VIDEO PREVIEW] 5 Growth Strategies to Finish the Year Strong

Welcome to fall! It is hard to believe that we're only days away from the 4th quarter. How has your...

3 Reasons You Need Focus on Your Sales Development Playbook

Where has the time gone? I put my head down at the end of the 2nd quarter and suddenly it’s almost...

5 Things I Want to Know About a Prospect Before I Make the First Sales Call

You Only Get One Chance to Make a Strong First Impression As a part of my role on the growth team...

5 Keys to a Balanced B2B Sales Pipeline

A couple of weeks ago, I was catching up with a CEO I'd met through the speaking I do. He runs a...

How To Define Your Ideal Client Profile

The single most important question you can answer as a business leader, marketing or sales...

5 Post-SQL Keys to Ensure Your B2B Sales Team Hits Their Number

I’m often asked how a company that started more than 10 years ago focused on sales advisory,...

4 Pre-SQL Keys to Ensure Your B2B Sales Team Hits Their Number...Consistently

Hit the number. Three words that stand out and dominate the thinking of growth-oriented sales...

4 Reasons Outbound Prospecting/Sales Development Fail (And What To Do About It)

Outbound is back (actually it never left). Sales development is becoming so popular that it’s...