Note from the editor: The following post is an excerpt from The Revenue Acceleration Manifesto. You can read the full article here. ”In business, the new game begins before the old one ends” - Clayton Christensen, author & Harvard Business School professor The game businesses are playing has changed. There are new rules, new risks, and new stakes. For decades businesses have paid lip service to the idea that the customer is everyone’s boss. Today your business better be taking that adage...
