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Doug Davidoff

Book Review:  Sales Management.  Simplified.

In 1996 football coach Bill Parcells famously resigned as the coach of the New England Patriots with the parting statement, “If they want you to cook the dinner, at least they ought to let you shop for some of the groceries.” I often think of that quote when I consider the role a sales manager plays in an organization. If I had to rate the toughest jobs in the business world, I’d have to rate sales manager at (or at least very near) the top. While roles like CEO, head of operations, human...

The Four Mindsets Of Today’s Successful Sales Rep

Much has been written about the changing nature of buyers and the buying process. We’ve written...

3 Data-Backed Reasons Why You Need A Sales & Marketing SLA

I’ll admit it. I get geeked out about creating sales and marketing alignment in small and mid-sized...

5 Tactics to Dramatically Increase Your Win Rate

One of the most important sales metrics to monitor is your win rate. A small improvement in your...

5 Reasons Your Email Marketing Isn’t Working

Email is an important component of any demand generation strategy. A survey of marketers...

Six Reasons Lead Scoring May Not Work for You

There seems to be increased interest surrounding how to effectively apply lead scoring to an...

[Free Tool Template]  The 3x3 Sales Matrix

Two of the toughest decisions in an effective sales process are how to best enter an opportunity,...

Want to Shorten Your Sales Cycle? Start By Mapping The Decision Journey

One of the most common (and costly) mistakes that I see strong companies make is that they’re...

The Five Lessons Everybody in Sales Should Learn From Columbo

Last week while I was enjoying a relaxing weekend, I noticed that one network was having a marathon...

Sales Development vs. Appointment Setting: The Difference

I ran into an old friend a few weeks ago and as we were catching up and I was telling him what...