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Lift’s Top INBOUND 2023 Takeaways: AI and HubSpot’s Evolution

INBOUND 2023, HubSpot’s annual inbound marketing conference, was just as electrifying and exciting as anticipated. Seven “Lifters” traveled to Boston, where they attended sessions, mixed and mingled, set personal-best step count records, and came away with lots of new ideas and insights. The sessions weren’t just about learning, they were about connecting—with colleagues, conference-goers, top-level thinkers, and customers.

The Common Theme Underlying the 2023 RevOps Trend Report

When Scratchpad released its 2023 RevOps Trend Report (click here to download the full report), our...

Hiring a HubSpot Admin? Read This First.

If you’ve read my blogs or listened to my podcast, you know what I consider to be the four most...

Why Traditional Forecasting is BS — And What To Do Instead

If someone tells me their biggest problem is forecasting, I congratulate them. After all, if...

How to Increase Revenue (Without Hiring More Salespeople)

In 2018, I wrote 7 Reasons Hiring Salespeople is the Wrong First Step for Faster Growth to caution...

3 Ways RevOps Helps Close Sales

As my employees and clients know, I love to ask a lot of questions. My favorite is probably “Is the...

4 Sales Hub Secret Weapons That Help Reps Close More Sales

Are you a sales rep who wants to be more organized and get more sales velocity? If so, HubSpot’s...

Point of View Selling vs Relationship Selling: Which Is Right For You?

Point-of-view (POV) selling has been around for a while now, but there are still those who resist,...

The 5 Major Mistakes that Stall Sales Pipelines

Selling exists to enable buying. If you’re about to click away, bear with me another minute as I...

4 Ways Your Sales Team Can Work Smarter, Not Harder

One of the traps in sales training and sales performance is that there's always been a focus on new...