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The Demand Creator Blog

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Sales (3)

5 Ways to Make Your Editorial Content Successful

My first job was at a magazine, where I was an assistant editor. Only recently, when I read an older blog that Doug wrote, did I really connect the dots between my first job and my current job, even though the world has seen major changes during those *cough* decades *cough*. Regardless of the medium, targeted content is always important in terms of engaging readers. While print magazines that need a three-month lead time may be slowly (and sadly!) going the way of the dodo bird, digital...

How to Successfully Advance Your Sales Connect Calls

Making sales outreach calls can be tough, for a bevy of reasons- getting past gatekeepers,...

5 Tips to Re-engage a Stalled Sale

It’s probably the most frustrating thing that happens to salespeople, and for many salespeople, it...

The Most Important Lesson I Learned In Sales

As a salesperson, your job is not to make sales. Let me repeat that (with some emphasis). If you’re...

5 Tips for Successful New Business Prospecting In A Virtual Selling World

Prospecting, whatever you call it, has never been painless. This year, I think most salespeople...

Winning More New Sales By Having Better Conversations

Each morning, I go into my home office, boot up my computer, put on my headset, and begin dialing....

ZoomInfo Review: Our Choice for Sales Intelligence

A core value at Lift is “In God we trust, everybody else better bring data”, so rest assured we...

Outreach Isn't Just A Sales Operation - How Marketers Help The Process

One important role of marketing to create content to promote and position a business and the...

HubSpot Announces Powerful Enhancements to Their Growth Stack at Inbound 2020

HubSpot Has Become A True Platform A few weeks ago Mike Donnelly and I were talking about how to...

Aligning Vectors & Structuring Your Team For Revenue Growth

A few years ago Dharmesh Shah highlighted an insight he'd gotten from Elon Musk: “Every person in...