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RevOps

Everything You Ever Wanted to Know About QAT vs. UAT

We have a joke around the Lift Enablement virtual office: The four “words of death” for a project are “All we need is…” The reality is that things are never that simple.  And one of the hardest parts of any project is knowing when a project or launch is done. That’s why it’s important that every single person involved in any project or implementation has the same definition of Quality Assurance Testing (QAT) and User Acceptance Testing (UAT). A shared understanding is the only way to ensure the...

9 Ways to Derail Your Data Migration

Data migrations are never as straightforward as you think they’ll be. I should know—I’ve partnered...

How RevOps Makes Your Business More Resilient

As you may have noticed, the past couple of years have been a wild ride for businesses and, if...

How Does RevOps Differ from Marketing Operations?

We live in a time where there are many buzz words with many different definitions that depend upon...

5 Ways Businesses Can Scale Growth Efficiently

Back when one of my kids was still a teenager, I remember her saying her legs hurt. Two days later,...

The Top 7 Data Migration Mistakes (and How to Avoid Them)

A lot of clients come to us asking for a “clean database.” After all, whether you’re migrating over...

22 Tips to Increase CRM Adoption

CRM is at the center of any serious growth effort. It's estimated that companies spend $4.6 billion...

Why Your Custom Integration Doesn't Work For You

We’re all aware of how companies’ go-to-market tech stacks have grown rapidly in terms of both size...

CRM Evolution - How RevOps Sprung From A Change in the Status Quo

RevOps is a fascinating development in the sales and marketing world. At a very high level, it’s a...

Organizing Your Data Junk Drawer

It’s a problem everyone with a CRM has run into: you’re looking at a contact (or company, or...